NEW DELHI: India has progressed better than US and China in terms of its specialist doctors adopting digital modes to interact with patients and prescribe medicines, a study revealed on Friday.
The study stated that digital channels are slowly but surely gaining ground over traditional ones. This year, the gap further narrowed to around 12%.
“India witnessed the narrowing of the gap between face-to-face tablet and medical representatives triggered mail from 34% in 2015 to 8% in 2017,” said the study conducted by Indegene — a company offering research and development solutions to healthcare and pharmaceutical enterprises.
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